Coming April 2015
Eat Local for Less
The Ultimate Guide to Opting Out of Our Broken Industrial Food System
Practical advice (with recipes) on how to enjoy fresh, local foods that support family farms and healthy communities. On sale April 7, 2015. Reviewer galleys available now.
On Sale Now
The Pipeline and the Paradigm
Keystone XL, Tar Sands, and the Battle to Defuse the Carbon Bomb
“Environmental activist Avery travels the route of TransCanada’s controversial Keystone XL pipeline, engaging in frank and respectful dialogue with proponents and opponents. His finely researched book blazes with hope.” —Publishers Weekly
On Sale Now
Among the Ancients
Adventures in the Eastern Old-Growth Forests
A natural-history primer, an adventure story, and an impassioned plea to preserve and support our remaining old-growth forests. “This guide will change the way you look at America.”
On Sale Now
A Personal Search for a Vanishing Songbird
Reed Writing Award Finalist. Cerulean Blues describes the plight of the cerulean warbler, a tiny migratory songbird, and its struggle to survive in ever-shrinking bands of suitable habitat. "A pleasure to read"—David Gessner
On Sale Now
Biography of a Survivor
Horseshoe crabs have ten eyes, five pairs of walking legs, a heart half the length of their bodies, and have been on this planet for 445 million years. "Fascinating, relevant, revealing, and endlessly enjoyable."—Richard Ellis
News from Ruka Press
We are happy to announce that the final details have been set for the release of our new Ruka Press book, Eat Local for Less. The book will officially go on sale April 7, 2015, just in time for the start of farmers market season. We will begin to accept preorders about six weeks before that. Printed and electronic reviewer galleys are available now from Ruka Press. Please send an email to Ruka Press if you are a book reviewer who would like to receive one. Sign on to our newsletter (up there at the top of the page) to make sure you’re notified about sales and promotions.
Thanks to everyone who voted and commented last month on the cover for our forthcoming book, Eat Local for Less (if you missed it, you can see the choices and comments here). While each cover had its partisans, there was a clear preference for the first option, and the second option (featuring a young woman taken from a World War II-era Victory Garden poster) had significantly more negative reactions. So, we’re going with option one.
There was also some feedback about the readability of the subtitle and other details, and we‘ve also taken that into account and tweaked the design accordingly (and reserve the right to tweak it more in the future). You can see the final cover design here.
And congratulations to commenter Barbara Davidson, who won a free copy of the book (when it eventually comes out) in our random drawing!
We’re going back into our caves now to keep working on the book and get it ready for publication. Watch this space for announcements on when it will be available for preorder. And if you can’t wait, you can shop our current nature and environmental library right now!
We need your help choosing a cover for our next Ruka Press book. The book is now called Eat Local for Less, and it’s in the later stages of editing. We’ve narrowed down the cover choices to two, but we need your help choosing the final cover.
Eat Local for Less by Julie Castillo is a guide to choosing delicious, healthy, environmentally friendly, affordable food for your family. The antidote to overpriced, boutique “natural” foods on the one hand and unhealthy processed food products on the other, this book is a guide to transforming your relationship with food from routine to blissful. It shows readers how to buy local, organic, and sustainably grown food for less than they pay at the supermarket. It’s not written to persuade but to inform, with the goal of helping people act on the choice they’ve already made to eat purposefully and buy responsibly.
The two covers are below. Please cast your vote and leave any constructive criticisms in the comments. (Legal disclaimer: results of vote are nonbinding.) To sweeten the deal, we’ll send a free book to a randomly selected commenter. We’ll let you know who won, and when the book is available, in a future edition of our newsletter (and on Twitter, Facebook…). Thanks!
We are proud to announce that author Julie Castillo has signed a contract with Ruka Press to publish her first book, tentatively titled Opting Out of Industrial Food: Feed Your Family and Your Worldview for Less than You Pay at the Supermarket. Publication is initially planned for late in 2014.
Opting Out is a guide to choosing delicious, healthy, environmentally friendly, affordable food for your family. The antidote to overpriced, boutique “natural” foods on the one hand and unhealthy processed food products on the other, this book is a guide to transforming your relationship with food from routine to blissful. It shows readers how to buy local, organic, and sustainably grown food for less than they pay at the supermarket. It’s not written to persuade but to inform, with the goal of helping people act on the choice they’ve already made to eat purposefully and buy responsibly.
“I heard dozens of voices, on TV, radio, and the Internet, grumbling that local organic food was much more expensive, and not one voice suggesting that it could be cheaper,” Castillo said. “I decided to be that one voice.”
Continue reading →
getAbstract is a service that recommends and summarizes the latest business books for a large, international audience of business executives. getAbstract decided to make The Pipeline and the Paradigm one of three “Editors’ Picks,” bringing it to the attention of even more of their readers. We are grateful for the endorsement.
They wrote: “While always remaining politically neutral, getAbstract recommends this heartfelt side of the debate to those concerned about energy and climate change and to anyone who wants to learn more about the extraction of oil from tar sands and Keystone itself.”